Punchy > Precise: The Curse of Knowledge in Cold Email

Punchy > Precise: The Curse of Knowledge in Cold Email

It’s accurate. It’s thoughtful. And it’s dead on arrival! Find out why your copy might be right but failing. ...more

Cold Email

April 22, 20251 min read

When Heartstrings Don't Open Wallets: The Limits of Emotional Appeal in B2B

When Heartstrings Don't Open Wallets: The Limits of Emotional Appeal in B2B

Discover why emotional marketing tactics often fall flat in B2B. Learn how to craft messages that resonate with business buyers by focusing on problem-solving and ROI instead of feelings. Boost your B... ...more

Cold Email

September 23, 20243 min read

Optimizing Cold Email Strategy: Insights from MailDoso's Expert Q&A

Optimizing Cold Email Strategy: Insights from MailDoso's Expert Q&A

Discover expert tips from MailDoso on optimizing your cold email strategy, improving deliverability, and avoiding spam filters to boost your outreach success. ...more

Cold Email

May 20, 20243 min read